Nayuki

Nayuki, founded in 2015 and headquartered in Shenzhen, Guangdong Province, is a tea brand under Shenzhen Pindao Catering Management Co., Ltd. It innovatively created the "tea + soft European bread" model, targeting young women aged 20-35 as its main customer group. Nayuki insists on changing the tea base every 4 hours and does not sell overnight soft European bread.

Low-Sugar Adventure
Users tap the left and right sides of their phone screen to control the movement of a lemon, accumulating "low-sugar points." Sharing with friends grants extra lives. Each round offers a chance to win raffle tickets for prizes featuring the brand's spokesperson. The engaging gameplay, combined with the spokesperson's influence, enables rapid brand dissemination and fun educational messaging.
Applicable Industries:
Tea drinks, fast-moving consumer goods (FMCG)
Key Features:
Long-term operation, sharing and viral spread
Applicable Scenarios:
Daily new customer acquisition, pre-promotion warm-up, anniversary celebrations